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Yearly Archives: 2012

I love Denim

Recycle Denim Patches Rug

Another good example of recycle design? This Recycle Denim Patches Rug, sure to be the perfect and unique accessory for any room.
This brings a modern and contemporary look to your home and a touch of originality.

As these rugs are manufactured using genuine recycled materials this rug may have slight markings and no two rugs are the same.
A very highly fashionable design to give your home a bespoke and vintage feel.

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Gas AW 2012/13 Campaign: when personality sets the trend

With a precise, intimate but at the same time exciting gesture, Gas superimposes a look for a vibrant woman who knows how to make her own choices on a portrait of a charismatic, spirited man.
And vice versa, the man’s look is superimposed on a portrait of a woman. Color on black and white.

The result is a marriage of glances and personalities that seem to live the present while looking far beyond the horizon, combining rather than dividing their energies.
This is the Gas autumn-winter 2012/13 campaign shot by Giampaolo Sgura, an on-going dialogue between character and style.
An overall vision and close-ups of details. A play of references open to myriad personal interpretations.

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The FW 2012-13 denim trend for him

The Denim trend for A/W 2012-2013 is mainly for dark shades with an almost raw but very worked look.
Treatments go from sanding and light washes that result in a fluid look that is pleasing to the touch, to heavier ones, with discreet, sophisticated mends and patches, that use threads, patches, color spots and tone on tone dirtying.

Gas has also put a lot of thought into creating unusual effects in the indigo tone of the denim canvases, such as the two piece-overdyed canvases, one in an anthracite shade which has been further overdyed with a sulphur grey color, and the other obtained from a green cast indigo base overdyed with black to give a very deep teal color.

So, for this winter Gas provides you with a variety of denim that will satisfy all your needs in terms of fit, comfort and style.
Take a look at the preview and choose your favorite jeans!

Shop now denim FW 2012-13

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NEW Sumatra FW 2012-13, your second skin

The Gas woman can’t do without her second-skin effect Sumatra jeggings
For this Fall Winter 2012-13 Gas suggests new wash to bring another breeze of coolness to your winter wardrobe.

The Gas best seller for the past few seasons is renewed with original washes  and treatments and innovative fabrics such as the jeather used for the leather effect Sumatra,  which has been treated with abrasions on wear points round the pockets, bottoms and seams or a heavier and more pronounced treatment with localized scratches on the thighs to show the very bright,  almost electric blue indigo base colour of the fabric.

So, what are you waiting for? Choose your favourite wash!

- Shop Sumatra

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I love Denim

Icons, cinema inspired recycled art project

Icons‘ is an art project that considers four film icons and the fabrics synonymous with their style.

Movies such as ‘The Seven Year Itch’, ‘Breakfast at Tiffany’s’, ‘Giant’ and ‘The Searchers’ not only produced iconic images of their leading actors but also subsequently defined a timeless style in their celebrated costumes.

So, using reclaimed fabrics artists took the notion of recycling and regeneration to celebrate the association between the fabrics’ existence in popular culture and the icons who played an important part in the fabric’s success.

Disused clothing is brought back to life in this enduring marriage between icon and fabric

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Sporty Olympic style

Summer fashion is all about ‘sporty style‘ according to the main sport event is taking place these days in London: the Olympics Games 2012.

Even if you don’t participate as a protagonist, you can choose the right uniform to support your favorite team.

The absolute main player is the sweatshirt in vintage style but with its own distinctive features: the GAS logo interpreted using college uniform graphics.
Pair it with bermudas and sneakers and you’ll get the right Olympic Style!

- Shop now sweatshirt
- Shop now bermudas
- Shop now sneakers

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Andres Iniesta wore a GAS T-shirt at the premiere of “Piratas”

Andres Iniesta is a very talented midfield player and he is highly loved by the fans of the Barcelona Football Club, as well as by Spanish people in general.

After the exceptional performance in the last European Championship, won again by the Spanish team, Iniesta became even more than a reference model. In fact he is very appreciated for his charisma and humour.

Therefore, the Spanish player was chosen to dub Albino the pirate, one of the character of the animated film ‘Piratas’.

Iniesta wore a Gas garment at the première of the film, thus showing the link between the Italian brand and the world of sport.
On that occasion, the player showed how you can be effortlessly cool with a T-shirt and jeans.

Simple, frank and trendy: Iniesta broke the rules with verve and he’s perfectly in line with Gas style.

Buy now the T-shirt!

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Miranda Kerr’s trendy off-duty style

Miranda Kerr’s rocked this casual style look with a cute fedora, printed jeans and flat sandals.

We’ve come up with a get the look that closely matches Miranda’s chic, casual vibe: update your attire with a pair of leopard print jeans and pair your fancy pants with a cool satin top and accessories that will keep you going all summer long.

Sunglasses and flat sandals are the ideal footwear for a busy day of shopping and sightseeing while on summer vacation.

1. Shop satin top
2. Shop leopard print jeans
3. Shop flat sandals

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Keira Knightley: how she rocks the denim jacket trend

Actress Keira Knightley is true style icon with a very effortless chic style.
Love how she added a denim jacket to a simple white dress and accesorised it with a large brown shoulder bag and a pair of black heels.

There are four simple steps in this master class facilitated by Keira Knightley: the first, is a denim jacket, a key-piece in every season; the second is a dress to the knee, tables, and vaporous; the third is a pair of black, sexy, pumps and last is a maxi satchel bag.

A chic look, feminine but cool very easy to copy. Here are our suggestions:

1. shop the dress
2. shop the denim jacket
3. shop shoes
4. shop the bag

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Bleached look for him and for her

A sea-washed effect with high definition contrasts that recall the reflection of sun on water: this is the ‘bleach effect‘ look, a must-have for this summer.

Chlorine bleaches the denim cloth to give the garment a lived-in look for a very trendy style.

Wear this easy summer look from morning to night with rolled-up sleeves and espadrilles (for him) and with high heels for her….you’ll be great!

1. Shop woman shirt
2. Shop mini skirt
3. Shop man shirt
4. Shop chinos

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