GAS India is glad to inform you about its association with the Movie “FASHION”.This is the first step which GAS has taken to enter the Bollywood industry. Movie Description: Starring Priyanka Chopra as a protagonist is the story of the rise, fall and re-birth of the :country-regionIndia ’s number one supermodel Meghna Mathur. Set in the haute couture fashion world, a small town ambitious girl Meghna Mathur is determinant to make it big in the fashion world. Though she has been brought up in a conservative town, Meghna nurses a fierce ambitious to make it big in the glam world of Mumbai. Without compromising on anything, Meghna reaches the pinnacle of success, only to roll down into depths of failure and betrayal. Meghna’s karma catches up with her, and she has to pay a heavy price for the fame and glory she has achieved. Coming back to the modeling world is tough, but the steadfast Meghna gives her best shot to win back her lost glory. But somewhere along the line, her conscience asks her if she is doing the right thing? GAS PRESENCE: The character s of the movie are wearing GAS merchandise from GAS :PersonName Jeans, Shirt, T-shirt, dress, shoes, accessories all have been used in the movie also a clear IN-FILM BRANDING ( GAS Autumn Winter 08 Photo Shoot) in which GAS logo is seen in the movie. GAS logo is also present in the opening credits.